Why this seemingly unnecessary questions? Everyone knows what is the advantage of good positions on Google in the 21 century. True, but that it is important not only to the position? Imagine when you are looking for some term. Open your page with the results and you open the first few pieces in the tabs.
Maybe not, maybe open one by one, but not significantly so. Suppose you find yourself on the page that holds the first position, but it’s just not fair, it is the weaker orientation and can not manage to really get what you are looking for. Page is simply not user-friendly. What such a site is worth it to be the first ever on Google? Absolutely nothing! I am writing this because we recently had a client who had a poor site, and decided only to optimize without any redesign. Positions and visits were at a high level, but said it did not.
What I want to say is that SEOÂ is just a tool to achieve a certain goal, it is only one part of the investment in the website, and not its foundation. The site is primarily for that would have liked to users and search engine optimization is the only way to bring those users to it. It could be the end of the conclude that the site is actually optimized primarily for users, and only then for search engines, so if you’re going to invest in internet marketing and, invest in parallel into the site to maximally capitalize a good position.